Role of TRP’s and GRP’s in television advertising in India
Although the world has come a long way in going digital, Television advertising still plays a significant role when it
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Television Advertising: Helping E-Commerce Brands To Reach Out
Opting for a more traditional marketing medium other than digital has proved to be an effective strategy for the e-commerce
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Television advertising for small business
With exciting opportunities opening up at a dizzying pace, television advertising remains one of the most powerful medium through which
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BARC Rating: Television Audience and Advertising Performance Measurements
India has over 1000 television channels in a variety of different languages. With the growth in the number of channels
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Television Advertising: The Best Considered Option
As you assess your promoting alternatives and match them to your objectives, it is essential to be an educated leader.
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The Television Revolution and Staying on Top of the Changes
Brands will now have to interact with the people who possess this new data, the service providers, as well as
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