
How to use CTV to master the next-gen of Advertising
Televisions which use the internet to broadcast programmes through the OTT platforms & apps are called Connected TV (CTV). It …Continue reading “How to use CTV to master the next-gen of Advertising”

How To Plan Your Next Radio Advertising Campaign
Radio advertising is a great way to reach out to your target audience. But before you start your radio campaign, …Continue reading “How To Plan Your Next Radio Advertising Campaign”

7 creative ways to use Radio for your marketing campaign
Radio has long been an extremely effective platform used by countless brands internationally to market products, services, and events to …Continue reading “7 creative ways to use Radio for your marketing campaign”

Comprehensive Guide to Radio Advertising in India
When the world’s situation evolved, radio remained relatively unchanged. To achieve the desired music, it’s still the same tuning to …Continue reading “Comprehensive Guide to Radio Advertising in India”

Mplan’s expert guide to mastering programmatic ads
Programmatic is now responsible for more than 42 percent of advertising spending in India and is expected to rise to …Continue reading “Mplan’s expert guide to mastering programmatic ads”

Top 10 tips for your next programmatic campaign
Programmatic is now responsible for more than 42 percent of advertising spending in India and is expected to rise to …Continue reading “Top 10 tips for your next programmatic campaign”