Media Planning For Education Sector

With Data-driven, thoughtful, efficient solutions to boost ROI for the education industry.

Receive insightful solutions which will be instrumental in developing the reputation of your institution as a prominent & a reliable name in the education sector. Our education industry specific solutions augment the marketing strategies of your company. We take – discover, create, launch, optimize, scale approach to marketing in education.

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Challenges on Education

  • Defining the audience, Convertible Lead Generations

    Dividing the section of student audience & precisely targeting to only those who matter your brand the most.

  • Geographic Barriers

    Educational institutions while advertising themselves, need to consider the geographic limitation of the campaigns. For instance, A university located in north India, due to lack of proper knowledge, chooses to advertise in south India, lands up getting lesser conversion rates.

  • Slow Tech Adoption

    Educational marketers & institutions generally underutilize digital resources. During the data gathering, they do not go for segmentation of available information. Lack of personalized communication. Having a higher quality social media presence with regular & updated content. Also, they might not understand the data of current students & trends in the field.

  • Limited budgets & Campaign Consistency

    Educational institutes often have limited budgets for advertising & are challenged to justify their budgets by achieving more results with less money. Hence, they are not able to effectively plan, target and be more resourceful.

  • Tools to measure campaign effectiveness

    Findings show that educational marketers fail to gauge campaign performance & overall advertising efforts due to lack of tools. Failure to use advanced software systems available that can be fully customized to match the various data, stats of an educational organization.

  • Increased Competition

    Multiple institutes increasingly compete for the same pool of potential students in an effort to reach mandated enrollment each year. This creates a pool of confusion for students to choose the right ones, leaving the ones with inefficient marketing efforts at the shore.

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Checkout how we helped RV increase digital presence by 5X

Solutions for Education Marketing Challenges

With clarity & simplicity for the education industry’s biggest marketing challenges. With strategy, creativity, innovation, we partner with colleges & universities to find the heart of their stories & tell them in clear and in compelling ways. We help in solving some of education industry’s most complex problems.

We believe an educated planet is a better place for everyone.

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Understanding student & parents persona. Informative Ad content, Thought-provoking innovative ideas

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Having a higher quality social media presence. Regular, updated content & personalized campaign solutions

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With Precise Audience Targeting at the right time. Effective Ad Placements.

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With competitive Analysis, various metrics to gauge effectiveness. Influencer marketing to attract the millennial audience.

Why Us?

Mplan empowers the Education industry by tackling complex business challenges & delivering effective marketing solutions

Digital marketing agency for education with a dedicated team of media planning and analytics experts in the industry, helping businesses with media technologies to develop creative, efficient, transparent, & sustainable advertising solutions. And when it comes to our relationships with clients, we are a people-first company.

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Transparency

Our clients are never in the dark. We offer full transparency & openness in our process, platforms, communication, rates & partnerships.

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Comprehensive

Our full-service media planning & advertising includes all media in-house, from Programmatic to Print, from TV to Twitter.

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Data Driven

We are a technology first media planning agency with data-driven solutions for precision media planning & advertising for brands.

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Expert

We’re a powerhouse team of media professionals who continuously push the boundaries of how technology and media intersect.

Our Clients

Top-Advertising-Company-in-India

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