Our team of experts in Amazon PPC Ads is able to assist you in generating a greater number of orders and substantially increasing your revenues. We know all that needs to be done in order to make your Amazon advertising operate harder and more effectively. We have collaborated with a wide variety of brands to assist them in achieving their sales goals. More revenue. Bigger earnings. So, if you’re looking for the right digital agency to help with your PPC advertising, look no further.

What Is PPC Amazon Advertising?

Amazon PPC is a way for Amazon’s third-party sellers to advertise their products. It lets sellers create ad campaigns for their products and then charges them a fee each time a prospective buyer clicks on and looks at their ad.

But before we get into the details of PPC, it’s important to know Amazon’s most important PPC metrics. Amazon says the following about each one:

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Advertising Cost of Sales

(ACoS) is the amount of money spent on advertising as a share of sales. This is found by dividing the total amount spent on ads by the number of sales that can be attributed to those ads.

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Attributed Sales

Number of product sales from ad clicks in the past week. Campaign performance reports can be extracted for each advertised product using filters. Sales data takes up to 48 hours to populate.

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Impressions

These are how many times your ads were shown. Once you find the bad clicks, it could take up to three days to get rid of them from your reports. Due to click invalidation, clicks from the last three days may need to be changed.

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Clicks

The number of times someone clicked on one of your ads. Once you find the bad clicks, it could take up to 3 days to get rid of them from your reports. Due to click invalidation, clicks from the last three days may need to be changed.

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Why should sellers opt-for Amazon PPC?

As more and more people shop online, and most of the shop on Amazon.com, eCommerce brands and sellers have a lot of chances to do well. But with more people shopping online, there are more competitors trying to get the most sales.

All Amazon businesses, no matter how big or small, need to have a good PPC advertising plan. Since there are more than 350 million items on Amazon, it’s easy for listings to get lost in the noise.

Even though your organic ranking, which is where your product naturally shows up in search results, is important, ads help you reach more people on the platform.

Success Mantra for Amazon PPC Advertising

  • Run tests. Find out what works best for your business by trying out different advert types, copies, images, targeting options, and a range of budgets. Then you can put your attention on the parts that are working well and make changes as needed.
  • Check on your campaign often. Check on your campaign at least once a week to make sure it’s going well and getting you closer to your goals.
  • Be patient. It can take a while for your PPC advertising to pay off. Don’t give up too soon; keep testing and making changes until you find what works best for your business.
  • Keeping these tips in mind should help you do well with Amazon PPC advertising. Just keep trying things out and making changes until you find what works best for your business.

Personalised Amazon PPC Ad STRATEGIES!

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Fully customized PPC strategies, catered to the client’s exact needs
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Using every dimension for effective competitor intelligence.
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Serving businesses big/small, all-round holistic approach, ROI driven campaigns.
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Transparent & customized reporting, track performance by analytics.

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Why Mplan for Amazon Ads

Our Amazon PPC advertising experts help sellers figure out who their target audience is, where the best places are to put their products, and how to write the right ads so that their products get the most exposure and sales for their budget. Whether you already sell on Amazon or are just getting started, we will work with you to create a personalised campaign to lower your ACoS.Clear Ads Limited gives you very personal service by giving you a dedicated account manager to make sure everything goes smoothly. At Mplan, we keep in touch with you often and send you a report every month about how your account is doing. We can also tell you how to run campaigns based on data that work well with your SEO, Google Ads, display, and social media strategies.If you would like to learn more about how Mplan can help with your Amazon PPC advertising or other digital marketing, get in touch today,

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