Atria Institutions

Mplan’s role in increasing the admission numbers, improving brand image for Atria Institute.




Campaign Objective

To spread awareness about the college admissions & highlight 100% placements for students.

Mplan’s Role

Mplan’s role in increasing the admission numbers, improving brand image for Atria Institute.

Mplan’s approach

Target north Indian & eastern crowd by using radio as a 360-degree medium, sponsored shows, constant Jingles, RJ mentions. Hoarding ads across the multi areas in & around a 5-kilometre radius of the institute.

Outcome

5 times rise in college favourability

50% increase in overall contact volumes

Increase in admission queries