Aryan Suzuki

Mplan’s role in boosting sales during the festive period for the client Aryan Suzuki.

Campaign Objective

Increase in sales for 2 wheelers sold in the Suzuki dealership during the festive season.

Mplan’s Role

Mplan’s role in boosting sales during the festive period for the client Aryan Suzuki.

Mplan’s approach

Cinema campaign targeting youth audience, Movie analysis, mall analysis, geo-analysis with top cinema chains.

Outcome

3.5X increase demand enquiry

3 times brand favourability

50% rise in product enquiry