Hearing Aid Bazaar
Mplan’s role in increasing lead generation for the client Hearing Aid Bazaar.
Campaign Objective
Using digital mediums to generate leads for transparent hearing ads.
Mplan’s Role
Mplan’s role in increasing lead generation for the client Hearing Aid Bazaar.
Mplan’s approach
To target 2 audience bases, a. Sons & Daughters of elderly people, b. digitally active elderly people.
Outcome