European Apples
Mplan’s role in Radio ad campaign for the client European Apples.
Campaign Objective
Run radio campaigns in multiple cities to increase brand recall.
Mplan’s Role
Mplan’s role in Radio ad campaign for the client European Apples.
Mplan’s approach
Target the audience using Multi-city radio campaigns on top radio stations, run full-throttle campaigns 2 days before the weekend promoting fresh apples.
Outcome
