Tikotra
Mplan’s role in improving the lead generation for healthcare client Tikotra
Campaign Objective
Using Ola as a medium to improve brand awareness & lead generation.
Mplan’s Role
Mplan’s role in improving the lead generation for healthcare client Tikotra
Mplan’s approach
Ola campaign targeting an affluent audience of frequent airport travellers using custom cohorts promoting the healthcare services at home.
Outcome