{"id":27123,"date":"2022-07-21T13:39:58","date_gmt":"2022-07-21T08:09:58","guid":{"rendered":"http:\/\/mplan.media\/staging\/?p=27123"},"modified":"2025-02-28T15:23:49","modified_gmt":"2025-02-28T09:53:49","slug":"10-genius-programmatic-advertising-examples-you-can-use-to-succeed","status":"publish","type":"post","link":"https:\/\/mplan.media\/staging\/blog\/10-genius-programmatic-advertising-examples-you-can-use-to-succeed\/","title":{"rendered":"10 Genius Programmatic Advertising Examples You Can Use to Succeed"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"27123\" class=\"elementor elementor-27123\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7cc43b57 e-con-full sgle-post-sec e-flex e-con e-parent\" data-id=\"7cc43b57\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-22b0a85b e-con-full container-section  sgle-post-banner-sec e-flex e-con e-child\" data-id=\"22b0a85b\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-65aa64a9 e-con-full sgle-post-head-sec e-flex e-con e-child\" data-id=\"65aa64a9\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-77d40dab e-con-full sgle-post-head-sec-top e-flex e-con e-child\" data-id=\"77d40dab\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-3efa35e0 e-con-full sgle-post-head-sec-top-lft e-flex e-con e-child\" data-id=\"3efa35e0\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3199a82c elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"3199a82c\" data-element_type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">10 Genius Programmatic Advertising Examples You Can Use to Succeed<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2ff50659 e-con-full sgle-post-head-sec-top-rt e-flex e-con e-child\" data-id=\"2ff50659\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7acc72ed sassy-share-sec elementor-widget elementor-widget-text-editor\" data-id=\"7acc72ed\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<strong>Share<\/strong>[Sassy_Social_Share]\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4759e38b e-con-full sgle-post-head-sec-btm e-flex e-con e-child\" data-id=\"4759e38b\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-6f7e5046 e-con-full sgle-post-head-sec-btm-lft e-flex e-con e-child\" data-id=\"6f7e5046\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-863e608 elementor-widget elementor-widget-image\" data-id=\"863e608\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"768\" height=\"478\" src=\"https:\/\/mplan.media\/staging\/wp-content\/uploads\/2022\/07\/10-Genius-Progra-bacgrond-blg-768x478-1.webp\" class=\"attachment-full size-full wp-image-68881\" alt=\"10-Genius-Progra-bacgrond-blg-768x478\" srcset=\"https:\/\/mplan.media\/staging\/wp-content\/uploads\/2022\/07\/10-Genius-Progra-bacgrond-blg-768x478-1.webp 768w, https:\/\/mplan.media\/staging\/wp-content\/uploads\/2022\/07\/10-Genius-Progra-bacgrond-blg-768x478-1-300x187.webp 300w\" sizes=\"(max-width: 34.9rem) calc(100vw - 2rem), (max-width: 53rem) calc(8 * (100vw \/ 12)), (min-width: 53rem) calc(6 * (100vw \/ 12)), 100vw\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5fee68fb e-con-full sgle-post-head-sec-btm-rt e-flex e-con e-child\" data-id=\"5fee68fb\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7b2fff15 elementor-widget elementor-widget-text-editor\" data-id=\"7b2fff15\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>As digital marketing evolves, more and more businesses are turning to programmatic advertising as a way to reach their target audiences. But what is programmatic advertising, exactly? And how can you use it to achieve success for your business? In this blog post, we will answer these questions and provide ten genius programmatic advertising examples that you can use as inspiration for your own campaigns!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-63fca15 e-con-full container-section sgle-post-second-cont-sec e-flex e-con e-child\" data-id=\"63fca15\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-4eb70fc1 e-con-full sgle-post-third-sec e-flex e-con e-child\" data-id=\"4eb70fc1\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-65a545e4 e-con-full sgle-post-third-sec-inner e-flex e-con e-child\" data-id=\"65a545e4\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1671fa60 elementor-widget elementor-widget-heading\" data-id=\"1671fa60\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What Is Programmatic Advertising?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4900ac4d elementor-widget elementor-widget-text-editor\" data-id=\"4900ac4d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Programmatic advertising is a type of digital marketing that uses automated software to buy and place ads.This process allows businesses to target specific audiences with laser precision, and it can be used for both online and offline advertising.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-63dea43f e-con-full sgle-post-third-sec-inner-two e-flex e-con e-child\" data-id=\"63dea43f\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-11a6e32e elementor-widget elementor-widget-heading\" data-id=\"11a6e32e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How Does Programmatic Advertising Work?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-23f7cfb elementor-widget elementor-widget-heading\" data-id=\"23f7cfb\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Programmatic advertising can be a great way to improve your ROI, but it\u2019s important to understand how it works before you dive in. Here\u2019s a quick overview:<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a657d76 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"a657d76\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">1. Advertisers use programmatic software to identify potential customers and target them with relevant ads.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">2. The programmatic software then buys ad space on behalf of the advertiser, often through real-time bidding (RTB).<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">3. Finally, the ads are displayed on the websites or apps where the potential customers are active.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b9e7f10 elementor-widget elementor-widget-image\" data-id=\"b9e7f10\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1450\" height=\"400\" src=\"https:\/\/mplan.media\/staging\/wp-content\/uploads\/2022\/07\/prgm-advrtse-blg-bg-1.webp\" class=\"attachment-full size-full wp-image-68882\" alt=\"prgm-advrtse-blg-bg-1\" srcset=\"https:\/\/mplan.media\/staging\/wp-content\/uploads\/2022\/07\/prgm-advrtse-blg-bg-1.webp 1450w, https:\/\/mplan.media\/staging\/wp-content\/uploads\/2022\/07\/prgm-advrtse-blg-bg-1-300x83.webp 300w, https:\/\/mplan.media\/staging\/wp-content\/uploads\/2022\/07\/prgm-advrtse-blg-bg-1-1024x282.webp 1024w, https:\/\/mplan.media\/staging\/wp-content\/uploads\/2022\/07\/prgm-advrtse-blg-bg-1-768x212.webp 768w\" sizes=\"(max-width: 34.9rem) calc(100vw - 2rem), (max-width: 53rem) calc(8 * (100vw \/ 12)), (min-width: 53rem) calc(6 * (100vw \/ 12)), 100vw\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5a68b8d elementor-widget elementor-widget-text-editor\" data-id=\"5a68b8d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Now that we\u2019ve answered the question \u201cwhat is programmatic advertising,\u201d let\u2019s take a look at some examples of how businesses are using it to achieve success.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-316d6b13 e-con-full sgle-post-third-sec-inner-three e-flex e-con e-child\" data-id=\"316d6b13\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-328216b3 elementor-widget elementor-widget-heading\" data-id=\"328216b3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Programmatic Advertising Examples<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9197a80 elementor-widget elementor-widget-heading\" data-id=\"9197a80\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">There are endless possibilities when it comes to programmatic advertising, but here are ten examples of businesses that are using it effectively:<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d3e28a3 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"d3e28a3\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">1. A luxury car brand targeting high-end consumers with display ads on premium websites.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">2. A clothing retailer targeting young adults with video ads on popular streaming platforms.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">3. A travel company targeting families with dynamic search ads that feature custom pricing and destinations.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">4. A home improvement store targeting DIY enthusiasts with retargeting ads across the web.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">5. A restaurant chain targeting foodies with geo-targeted mobile ads.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">6. An eCommerce site targeting busy moms with personalized product recommendations in their social media feeds.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">7. A BtoB company targeting decision-makers with LinkedIn ads.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">8. A nonprofit organization targeting potential donors with cause marketing ads.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">9. A local business targeting its community with hyper-localized ads and promotions.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cd88b52 elementor-widget elementor-widget-image\" data-id=\"cd88b52\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1458\" height=\"404\" src=\"https:\/\/mplan.media\/staging\/wp-content\/uploads\/2022\/07\/prgm-advrtse-blg-bg2.webp\" class=\"attachment-full size-full wp-image-68879\" alt=\"prgm-advrtse-blg-bg2\" srcset=\"https:\/\/mplan.media\/staging\/wp-content\/uploads\/2022\/07\/prgm-advrtse-blg-bg2.webp 1458w, https:\/\/mplan.media\/staging\/wp-content\/uploads\/2022\/07\/prgm-advrtse-blg-bg2-300x83.webp 300w, https:\/\/mplan.media\/staging\/wp-content\/uploads\/2022\/07\/prgm-advrtse-blg-bg2-1024x284.webp 1024w, https:\/\/mplan.media\/staging\/wp-content\/uploads\/2022\/07\/prgm-advrtse-blg-bg2-768x213.webp 768w\" sizes=\"(max-width: 34.9rem) calc(100vw - 2rem), (max-width: 53rem) calc(8 * (100vw \/ 12)), (min-width: 53rem) calc(6 * (100vw \/ 12)), 100vw\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bf7eb43 elementor-widget elementor-widget-text-editor\" data-id=\"bf7eb43\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>As you can see, there are a variety of ways that businesses can use programmatic advertising to reach their target audiences. And the best part is, these examples are just the tip of the iceberg! With programmatic advertising, the sky\u2019s the limit when it comes to creativity and customization. Now that we\u2019ve covered some programmatic advertising examples let\u2019s move on to some tips for success in your programmatic media planning!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-57520f6 e-con-full sgle-post-third-sec-inner-three e-flex e-con e-child\" data-id=\"57520f6\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-373fe1d elementor-widget elementor-widget-heading\" data-id=\"373fe1d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Tips For Success<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a37dc78 elementor-widget elementor-widget-heading\" data-id=\"a37dc78\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Here are a few tips that will help you get the most out of your programmatic advertising campaigns:<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3733394 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"3733394\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">1. Start small and scale up gradually. Programmatic advertising can be complex, so it\u2019s important to start small and scale up gradually as you become more comfortable with the process.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">2. Test, test, test! As with any digital marketing campaign, it\u2019s important to test different aspects of your programmatic ads to see what works best for your business. Try different ad formats, target audiences, bidding strategies, and so on.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">3. Work with a digital agency. If you\u2019re new to programmatic advertising, working with a partner can make the learning curve much easier. A good digital advertising agency will have experience in all aspects of programmatic advertising, from ad buying to creative design.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-34afe54 elementor-widget elementor-widget-image\" data-id=\"34afe54\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1450\" height=\"400\" src=\"https:\/\/mplan.media\/staging\/wp-content\/uploads\/2022\/07\/prgm-advrtse-blg-bg3.webp\" class=\"attachment-full size-full wp-image-68880\" alt=\"prgm-advrtse-blg-bg3\" srcset=\"https:\/\/mplan.media\/staging\/wp-content\/uploads\/2022\/07\/prgm-advrtse-blg-bg3.webp 1450w, https:\/\/mplan.media\/staging\/wp-content\/uploads\/2022\/07\/prgm-advrtse-blg-bg3-300x83.webp 300w, https:\/\/mplan.media\/staging\/wp-content\/uploads\/2022\/07\/prgm-advrtse-blg-bg3-1024x282.webp 1024w, https:\/\/mplan.media\/staging\/wp-content\/uploads\/2022\/07\/prgm-advrtse-blg-bg3-768x212.webp 768w\" sizes=\"(max-width: 34.9rem) calc(100vw - 2rem), (max-width: 53rem) calc(8 * (100vw \/ 12)), (min-width: 53rem) calc(6 * (100vw \/ 12)), 100vw\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-645314c elementor-widget elementor-widget-text-editor\" data-id=\"645314c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>By following these tips, you\u2019ll be well on your way to success with programmatic advertising. And if you need help getting started, we\u2019re always here! Just contact us, and we\u2019ll be happy to chat about your specific needs and objectives.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7917e75d e-con-full sgle-post-fourth-sec e-flex e-con e-child\" data-id=\"7917e75d\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-36faaf01 elementor-widget elementor-widget-heading\" data-id=\"36faaf01\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Why Mplan?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-50a24d0d elementor-widget elementor-widget-heading\" data-id=\"50a24d0d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Mplan Media is a full-service media planning &amp; advertising agency.<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-36942ed7 elementor-widget elementor-widget-text-editor\" data-id=\"36942ed7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Established in 2015, Mplan a full-service media planning and advertising agency in India. We equip our clients with comprehensive ad inventories across both traditional and digital platforms. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3723b193 elementor-widget elementor-widget-text-editor\" data-id=\"3723b193\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>By leveraging Media, Data, Technology, and Commerce, we offer advertising solutions and strategies that empower brands to \u201cPlan Ads Better\u201d ensuring they achieve measurable success.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-567095d8 e-con-full sgle-post-author-sec e-flex e-con e-child\" data-id=\"567095d8\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-25930590 sassy-share-sec elementor-widget elementor-widget-text-editor\" data-id=\"25930590\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<strong>Share<\/strong>[Sassy_Social_Share]\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-57eafe20 e-con-full related-blgs e-flex e-con e-parent\" data-id=\"57eafe20\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-3d15a698 e-con-full container-section  e-flex e-con e-child\" data-id=\"3d15a698\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-326a7a43 elementor-widget elementor-widget-heading\" data-id=\"326a7a43\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Related Blogs<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-62996f6e xpro-post-grid-align-left elementor-widget elementor-widget-xpro-post-grid\" data-id=\"62996f6e\" data-element_type=\"widget\" data-settings=\"{&quot;space_between&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:20,&quot;sizes&quot;:[]},&quot;column_grid&quot;:&quot;4&quot;,&quot;column_grid_tablet&quot;:&quot;2&quot;,&quot;column_grid_mobile&quot;:&quot;1&quot;,&quot;image_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;image_height_laptop&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;image_height_tablet_extra&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;image_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;image_height_mobile_extra&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;image_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;space_between_laptop&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;space_between_tablet_extra&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;space_between_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:15,&quot;sizes&quot;:[]},&quot;space_between_mobile_extra&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;space_between_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:15,&quot;sizes&quot;:[]},&quot;content_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;content_height_laptop&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;content_height_tablet_extra&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;content_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;content_height_mobile_extra&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;content_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"xpro-post-grid.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\t\t<div class=\"xpro-post-grid-wrapper xpro-post-grid-layout-1\">\n\n\t\t\t\n\t\t\t\t<div class=\"xpro-post-grid-main cbp\">\n\n\t\t\t\t\t\n<div class=\"cbp-item xpro-post-grid-item\">\n\t\t\t<div class=\"xpro-post-grid-image\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"180\" src=\"https:\/\/mplan.media\/staging\/wp-content\/uploads\/2022\/07\/b2b-lead-bg-1-300x180.png\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/mplan.media\/staging\/wp-content\/uploads\/2022\/07\/b2b-lead-bg-1-300x180.png 300w, https:\/\/mplan.media\/staging\/wp-content\/uploads\/2022\/07\/b2b-lead-bg-1-768x461.png 768w, https:\/\/mplan.media\/staging\/wp-content\/uploads\/2022\/07\/b2b-lead-bg-1.png 800w\" sizes=\"(max-width: 34.9rem) calc(100vw - 2rem), (max-width: 53rem) calc(8 * (100vw \/ 12)), (min-width: 53rem) calc(6 * (100vw \/ 12)), 100vw\" \/>\t\t\t\t\t<\/div>\n\t\n\t<div class=\"xpro-post-grid-content\">\n\n\t\t\n\t\t\n\t\t<a href=\"https:\/\/mplan.media\/staging\/blog\/b2b-lead-generation-stratagies-using-programmatic-ads\/\">\n\t\t\t<h2 class=\"xpro-post-grid-title\">B2B lead generation stratagies using  programmatic Ads<\/h2>\n\t\t<\/a>\n\n\t\t\n\t\t\t\t\t\t\t<a href=\"https:\/\/mplan.media\/staging\/blog\/b2b-lead-generation-stratagies-using-programmatic-ads\/\" class=\"xpro-post-grid-btn\">Read More<\/a>\n\t\t\t\t\n\t\t\n\t<\/div>\n<\/div>\n\n<div class=\"cbp-item xpro-post-grid-item\">\n\t\t\t<div class=\"xpro-post-grid-image\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"187\" src=\"https:\/\/mplan.media\/staging\/wp-content\/uploads\/2022\/07\/10-Genius-Progra-bacgrond-blg-768x478-1-300x187.webp\" class=\"attachment-medium size-medium\" alt=\"10-Genius-Progra-bacgrond-blg-768x478\" srcset=\"https:\/\/mplan.media\/staging\/wp-content\/uploads\/2022\/07\/10-Genius-Progra-bacgrond-blg-768x478-1-300x187.webp 300w, https:\/\/mplan.media\/staging\/wp-content\/uploads\/2022\/07\/10-Genius-Progra-bacgrond-blg-768x478-1.webp 768w\" sizes=\"(max-width: 34.9rem) calc(100vw - 2rem), (max-width: 53rem) calc(8 * (100vw \/ 12)), (min-width: 53rem) calc(6 * (100vw \/ 12)), 100vw\" \/>\t\t\t\t\t<\/div>\n\t\n\t<div class=\"xpro-post-grid-content\">\n\n\t\t\n\t\t\n\t\t<a href=\"https:\/\/mplan.media\/staging\/blog\/10-genius-programmatic-advertising-examples-you-can-use-to-succeed\/\">\n\t\t\t<h2 class=\"xpro-post-grid-title\">10 Genius Programmatic Advertising Examples You Can Use to Succeed<\/h2>\n\t\t<\/a>\n\n\t\t\n\t\t\t\t\t\t\t<a href=\"https:\/\/mplan.media\/staging\/blog\/10-genius-programmatic-advertising-examples-you-can-use-to-succeed\/\" class=\"xpro-post-grid-btn\">Read More<\/a>\n\t\t\t\t\n\t\t\n\t<\/div>\n<\/div>\n\n\t\t\t\t<\/div>\n\n\t\t\t\t\n\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Share[Sassy_Social_Share] As digital marketing evolves, more and more businesses are turning to programmatic advertising as a way to reach their target audiences. But what is programmatic advertising, exactly? And how can you use it to achieve success for your business? In this blog post, we will answer these questions and provide ten genius programmatic advertising [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":68881,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3498],"tags":[],"class_list":["post-27123","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-programmatic","entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.9 (Yoast SEO v26.2) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>10 Genius Programmatic Advertising Examples You Can Use To Succeed<\/title>\n<meta name=\"description\" content=\"Mplan offers Programmatic Advertising for businesses with high-quality solutions in digital advertising campaigns | Get a free digital marketing media plan\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"10 Genius Programmatic Advertising Examples You Can Use to Succeed\" \/>\n<meta property=\"og:description\" content=\"Mplan offers Programmatic Advertising for businesses with high-quality solutions in digital advertising campaigns | Get a free digital marketing media plan\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mplan.media\/staging\/blog\/10-genius-programmatic-advertising-examples-you-can-use-to-succeed\/\" \/>\n<meta property=\"og:site_name\" content=\"Mplan Media\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/mplanmedia\/\" \/>\n<meta property=\"article:published_time\" content=\"2022-07-21T08:09:58+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-02-28T09:53:49+00:00\" \/>\n<meta property=\"og:image\" 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