{"id":258,"date":"2015-02-27T08:41:22","date_gmt":"2015-02-27T08:41:22","guid":{"rendered":"http:\/\/www.brewingbeans.com\/?p=258"},"modified":"2024-09-16T17:58:08","modified_gmt":"2024-09-16T12:28:08","slug":"how-to-successfully-plan-a-advertising-strategy-in-india","status":"publish","type":"post","link":"https:\/\/mplan.media\/staging\/blog\/how-to-successfully-plan-a-advertising-strategy-in-india\/","title":{"rendered":"How to successfully plan a advertising strategy in India?"},"content":{"rendered":"\t\t
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How to successfully plan a advertising strategy in India?<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\t\t\t\tShare<\/strong>[Sassy_Social_Share]\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Media planning is a mix of serious businesses. Matching the product, and the message with the right platform(s) expands your readership share. Achieving this result while optimizing costs is the challenge every ad network agency has to tackle.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Although any good campaign solution must appear seamless in the end, bridging these nodes takes many steps that a professional operation refines for its clients<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Strategizing<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Conceiving the right strategy to optimize your reach requires not only an understanding of the potential of different types of media but also the message. The choice of platforms then serves as the bridge to achieve the objectives of the campaign.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Research <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Finding all the available options and knowledge regarding the best options in terms of reach and cost-effectiveness is crucial to optimizing the delivery of the message and a necessary preparation for the next step.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Negotiation<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Inking the deal takes all the research and labour invested in the previous steps to procure the best portals for the message delivery from the spectrum of options available in the market.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Logistics <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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While having incisive creative material is the foundation of a good campaign garnering the technical know-how to distribute the same across platforms in terms of fine-tuning timing and location is critical to realizing the impact potential of the message and ROI.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Follow-up <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Procuring proofs of postings and fine-tuning any inconsistencies or alterations across platforms takes building a relationship with the platform vendors. The final stretch in achieving the objectives needs fortitude and finesse.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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The how and why of making these decisions comes down to the approach of an agency and its understanding of the industry. From end to end, media planning and advertising is a fine-balance act. A professional house like, Brewing Beans, can streamline this process for you with a scientific foundation and a sound understanding of varied media platforms, optimizing your space to cost ratio; thereby ensuring your message gets a greater piece of the canvas for expression and engagement.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Why Mplan?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Mplan Media is a full-service media planning & advertising agency.<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Established in 2015, Mplan a full-service media planning and advertising agency in India. We equip our clients with comprehensive ad inventories across both traditional and digital platforms. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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By leveraging Media, Data, Technology, and Commerce, we offer advertising solutions and strategies that empower brands to \u201cPlan Ads Better\u201d ensuring they achieve measurable success.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Author: Parag Masteh<\/span><\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tShare<\/strong>[Sassy_Social_Share]\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Expert media planning & advertising for every industry<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tGET IN TOUCH<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Related Blogs<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Top 10 Digital Marketing Ideas For Your Business<\/h2>\n\t\t<\/a>\n\n\t\t\n\t\t\t\t\t\t\tRead More<\/a>\n\t\t\t\t\n\t\t\n\t<\/div>\n<\/div>\n\n
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Why Amazon Advertising Is Important For Every Selling Business<\/h2>\n\t\t<\/a>\n\n\t\t\n\t\t\t\t\t\t\tRead More<\/a>\n\t\t\t\t\n\t\t\n\t<\/div>\n<\/div>\n\n
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5 Top CRO Strategies Businesses Must Focus On<\/h2>\n\t\t<\/a>\n\n\t\t\n\t\t\t\t\t\t\tRead More<\/a>\n\t\t\t\t\n\t\t\n\t<\/div>\n<\/div>\n\n
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How To Select Your Influencers For Your Next Marketing Campaign<\/h2>\n\t\t<\/a>\n\n\t\t\n\t\t\t\t\t\t\tRead More<\/a>\n\t\t\t\t\n\t\t\n\t<\/div>\n<\/div>\n\n\t\t\t\t<\/div>\n\n\t\t\t\t\n\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Share[Sassy_Social_Share]Media planning is a mix of serious businesses. Matching the product, and the message with the right platform(s) expands your readership share. Achieving this result while optimizing costs is the challenge every ad network agency has to tackle.Although any good campaign solution must appear seamless in the end, bridging these nodes takes many steps that […]<\/p>\n","protected":false},"author":1,"featured_media":49307,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-258","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","entry"],"yoast_head":"\nHow to plan a successful media buying strategy in India | Mplan Media<\/title>\n<meta name=\"description\" content=\"Media buying is a mix of serious businesses. Matching the product, and the message with the right platform(s) expands your readership share. Achieving this\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to plan a successful media buying strategy in India?\" \/>\n<meta property=\"og:description\" content=\"Media buying is a mix of serious businesses. Matching the product, and the message with the right platform(s) expands your readership share.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mplan.media\/staging\/blog\/how-to-successfully-plan-a-advertising-strategy-in-india\/\" \/>\n<meta property=\"og:site_name\" content=\"Mplan Media\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/mplanmedia\/\" \/>\n<meta property=\"article:published_time\" content=\"2015-02-27T08:41:22+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-09-16T12:28:08+00:00\" \/>\n<meta name=\"author\" content=\"Team Mplan\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"How to plan a successful media buying strategy in India?\" \/>\n<meta name=\"twitter:description\" content=\"Media buying is a mix of serious businesses. 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